From campaigns to conversions

Watch AI transform marketing data into revenue growth

Vista_Avalara_DD
Avalara_10K_FY23.pdf
2023-12-31
Q3_Earnings_Transcript.pdf
2023-11-02
Management_Presentation.pdf
2024-01-15
Customer_Cohort_Analysis.xlsx
2024-01-20
Key Metrics
Revenue (ARR)
$875.2M
+18.4% YoY
Gross Margin
68.7%
+220 bps
Rule of 40
42.1
vs 38.2 LY
Net Revenue Retention
112%
CAC Payback
14 months
improving
LTV/CAC
4.2x
Free Cash Flow
$142.8M
16.3% margin
Magic Number
0.84
efficient
Avalara DCF
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📄 CIM_Summary.pdf

Marketing needs attribution clarity

Marketers struggle to track campaign performance, measure ROI, and optimize spend across channels - leading to wasted budget and missed opportunities.

340%
Marketing ROI
Average return on marketing spend
-42%
Cost Per Lead
Reduction in acquisition cost
28%
Conversion Rate
Lead to customer conversion

Sparkco AI tracks all marketing campaigns, calculates true ROI, and optimizes budget allocation automatically. Our AI helps you identify winning campaigns, eliminate waste, and maximize marketing impact.

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